BREAK THE BUYER - SELLER TRAP

START A DIALOGUE ON HOW TO SHAPE THE FUTURE TOGETHER

PROVEN

One-page Business Roadmap

Building high-value B2B relationships requires a 360-degree perspective of all value drivers at a glance. The Triple Fit Canvas is a proven one-page business roadmap for mutual value creation. Today, thousands of B2B professionals, teams, and corporations across industries and geographies use it to fast-track their growth plans.

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Canvas
FLEXIBLE

DIGITAL PLATFORM

The Triple Fit Canvas is now also available in a state-of-the-art digital version. The PROFESSIONAL version helps account managers and their teams to develop one-page business roadmaps anytime, anywhere. The MANAGER version provides business leaders with analytical features for game-plan coaching, hot-issue management, benchmarking, and strategy checks to create a portfolio of future-proof B2B relationships.

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WHAT THE TRIPLE FIT CANVAS IT IS ALL ABOUT

Theory characterizes high-value relationships by a "strategic fit" of the involved parties. In practice, however, the strategic fit is instead a myth than reality. Our observations of thousands of cases show that many organizations are still struggling to develop and exploit mutually beneficial opportunities.

Based on extensive research in the past 25 years, we have identified three complementary "fit" levels, which we call the planning fit, the execution fit, and the resources fit.

Each of these "fit" levels consists of three building blocks, and all of them are equally important. Together, they form the Triple Fit Canvas, a repeatable and scalable method for value creators across the world.

You can use the canvas to design, maintain, and innovate high-value relationships according to your needs. The Triple Fit Canvas provides a 360 degree perspective on where and how to collaborate better. It works like a strategic lens, enabling all involved parties (like sales, procurement, innovation, or management) to quickly identify and implement value booster and risk management actions in the most effective way.

Our field tests with organizations of all sizes have also shown that the Triple Fit Canvas does not compete with the Blue Ocean or Business Model concept. On the contrary, it complements the high-level perspective of such models with the much-needed reality check from a frontline perspective.

For many of our clients, the Triple Fit Canvas serves as the "missing link" to reality by providing clarity on how to implement strategies and tactics at the single B2B relationship level. On top of that, the consolidation of multiple Triple Fit Canvases will generate critical insights for new Business Models and sustainable Blue Ocean Strategies.

Try it out yourself and experience how the Triple Fit method can also help you raising your game and staying ahead of your competition!

HOW IT WORKS

WHAT YOU NEED

WHAT YOU GET

START BUILDING HIGH VALUE RELATIONSHIPS TODAY

Get your free copy of the Triple Fit Canvas today!
Your free download will be sent to you via email as a high resolution PDF that can be printed up to A0 size.